The course starts by comparing and contrasting statistics and data mining and then provides an overview of the various types of projects data scientists usually encounter. You will then learn predictive/classification modeling, which is the most common type of data analysis project. As you move forward on this journey, you will be introduced to the three methods (statistical, decision tree, and machine learning) with which you can perform predictive modeling. Finally, you will explore segmentation modeling to learn the art of cluster analysis. Towards the end of the course, you will work with association modeling, which will allow you to perform market basket analysis.

The course starts by comparing and contrasting statistics and data mining and then provides an overview of the various types of projects data scientists usually encounter. You will then learn predictive/classification modeling, which is the most common type of data analysis project. As you move forward on this journey, you will be introduced to the three methods (statistical, decision tree, and machine learning) with which you can perform predictive modeling. Finally, you will explore segmentation modeling to learn the art of cluster analysis. Towards the end of the course, you will work with association modeling, which will allow you to perform market basket analysis.

Get familiar with advanced statistics and data mining techniques

Differentiate between the various types of predictive models

Explore the results of a decision tree

Work with neural networks